pharmaceutical

Marketing digital pharmaceutique: «Aujourd’hui, aucune entreprise ne peut se passer de la digitalisation ou l’ignorer»

Pharmaceutical digital marketing: “Today, no company can do without digitalization or ignore it”

Finances News Hebdo: First, explain to us the importance of digital marketing in the pharmaceutical sector Btissam Belaiche: Digital transformation has become essential for all sectors, including the pharmaceutical industry. Moreover, during the Covid-19 pandemic, this digital transformation experienced a great acceleration. Today, no company cannot do without digitization or ignore it. Even small businesses …

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The OCP pharmaceutical dispatcher improves the management of logistics activity peaks

Projects August 01, 2022 OCP’s PCS platform optimizes its activity flows thanks to Eurodecision’s Scop Capacity Planning tool. The pharmaceutical distributor OCP has implemented Eurodecision’s Scop Capacity Planning decision support tool to smooth out the activity of its logistics platform, thus improving its service rate to pharmacies. AdvertisingThe pharmaceutical wholesaler and distributor OCP (McKesson group) …

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